Select Page

Gym Business Plan Template

Ready-made Gym business plan template with pre-written text in WORD & customizable pro-forma financial plan in EXCEL. Easily adapt this Gym business plan template to your own project, no financial expertise required

Trusted by 1200+ Downloaders

What You Get

  • A compelling & detailed pre-written Gym business plan template in WORD
  • A full-fledged Gym financial plan model in EXCEL that you can easily customize
  • Customized text tailored to the Gym & fitness services business
  • The ability to paste advanced charts and tables within a click
  • No accounting or specialized financial knowledge needed
  • A truly low cost solution saving you time & money

Gym Business Plan Template Description

Gym business plan template with financials

Our ready made gym business plan package allows you to plan, fund, execute and launch a successful gym business as well as engage prospective investors to raise capital. The package includes a pre-written business plan in Word and an automatic financial model in Excel that you can easily customize to make them perfectly fit your own gym project. Our ready-made gym business plan package is the most cost-effective solution allowing you to have a professionally written gym business plan in record time. Check below the full content description.

Gym Business Plan Document in Word

Our ready-made Gym business plan template is in Word format and includes 24 pages. The document is divided into multiple sections. Each section contains the essential points that are necessary to effectively present your Gym project. Each section and sub-section offers you a sample text that you can easily customize to make your business plan unique. Below is a small extract of your pre-written gym business plan in Word.

Gym business plan in Word

Gym business plan sample

Automatic Pro-Forma Financial Plan in Excel

Our pre-populated Gym financial model is in Excel format and includes multiples worksheets. You can easily edit the model’s inputs including changing costs and revenue assumptions to automatically generate pro-forma financial forecasts including P&L, Cash flows and Balance Sheets. Below is a small excerpt of your gym financial plan in Excel.

Gym financial plan in Excel

This Ready-Made Gym Business Plan is For

  • Entrepreneurs wishing to start a Gym business
  • Aspiring Gym owners who want to create a business plan fast and easy
  • Gym entrepreneurs who wish to pitch their project to investors
  • Fitness professionals who wish to better understand the potential of the opportunity

Immediate Delivery by Email

  • Once you complete the order, you will receive an email with links to download your documents
  • Your order will contain the full pre-written business plan in Word
  • Your order will contain the full customizable financial model in Excel

Your Gym Business Plan Content

Executive Summary: Our Gym business plan template starts with a compelling Executive Summary. This key section is very important as it summarizes in 1 page your gym business opportunity. It will introduce your business model, the key people behind the project as well as the unique selling proposition offered by your Gym venture. This section will also mention how market conditions and consumer trends are favorable for launching your project.

The Problem Opportunity: Next, your ready-made Gym business plan will list a number of problems experienced by your prospects in your target market and will show how this presents a unique opportunity for your fitness center. These can include issues such as lack of gyms in a certain location, low or average quality of service offered by existing players, undifferentiated offering by current actors in the market…etc.

The Solution: This section explains how your Gym will take advantage of the current problems in the market and will detail your innovative solutions.

Mission & Vision: Your mission will explain in a couple of sentences your Gym’s business ethos. In other words, it will summarize your unique value proposition and will explain how you are different than the competition. Your vision will explain the long-term plans for your Gym concept. Are you planning to start with one branch today and expand to a multi-branch business model? Are you looking to transform your Gym business into a franchise model?…etc.

Business Model: This section details your Gym concept using the business model canvas method. In a visually appealing table, we will detail your Gym’s key partners, activities, resources, value proposition, customer segments, customer relationship plan, marketing channels, cost structure and revenue streams.

Products & Services: Next, we will talk in details about your various products and services. We will describe your gym membership options and the different fitness classes you offer (Aerobics, CrossFit, …etc.) We will also provide information about your pricing by type of service.

Market Analysis: This important section describes the various market statistics and consumer trends in the fitness industry and explains how they support your Gym project. The purpose of this section is to show that the market conditions are favorable for launching your new Gym concept.

Global Market Trends: In this sub-section of the market analysis, we will discuss the latest global market trends in the fitness services industry. We will look at the global industry size, growth rate, growth diving factors and consumer trends.

Local Market Trends: This sub-section explains the local market trends that are relevant to your particular Gym business.

Target Customers: In this section, we will describe your various customer profiles by providing information about their demographics, behavior and purchasing habits.

Competitive Analysis: We will analyze key competitors active in your target market and provide insights about their strengths and weaknesses.

Competitive Advantages: After looking at the competitive landscape, we will then show how your Gym business is differentiating itself from the competition through a number of key advantages.

SWOT Analysis: This section features a 4-quadrant table with explanations about how your Gym intends to leverage its key strengths, mitigate weaknesses, capture opportunities and thwart any future threats.

Marketing Plan: This chapter provides detailed information about your go-to-market strategy.

Branding & Awareness: We will describe in this sub-section your choice of key marketing channels to build branding and awareness.

Customer Acquisition: We will describe in this sub-section your choice of key marketing channels to acquire customers and increase sales.

Operating Plan: This chapter provides information about your Gym’s opening hours, internal processes and describes the interactions between various key departments and teams.

Management Team: It is very important to present the key people behind your Gym project and thus we have dedicated a section for this very purpose. It is also important to talk here about the founder’s vision, his past education and professional experience.

Hiring Plan: No business can succeed without having on board the right team. This section lists all the key positions you plan to hire with information about their salaries and expected start dates.

Key Milestones: To be able to launch and execute your Gym project, you need to follow a set of actionable tasks with target deadlines. This section serves this purpose.

Financial Plan: Without a robust financial plan, your Gym business plan would be an incomplete document. This important section provides crucial information about your pro-forma financial projections and shows that you have really done your homework. The data mentioned in this and the following sections will be provided by the Excel financial model accompanying your Gym business plan.

Projected Revenue: This module shows your Gym’s revenue projections over the next three years.

Projected Profit and Loss: This module shows your Gym’s income statement (also called profit and loss statement) over the next three years. Your income statement includes detailed projections about your sales and expenses and shows how your Gym’s revenue is converted into a net profit.

Projected Cash Flows: This module shows your Gym’s cash flow projections over the next three years. The first year of operation is even detailed on a monthly basis. Your cash flow statement will detail the various cash inflows your Gym will generate from its day to day operations and from funding sources, as well as the various cash outflows required to pay for operating expenses and business investments.

Projected Balance Sheet: This module shows your Gym’s balance sheet projections over the next three years. The balance sheet will provide a summary of your Gym’s short term and long term assets in addition to your short term and long term liabilities and capital.

Profitability Analysis: In this section, we will provide information about your gross margin, net margin and discuss the profitability of your Gym business.

Funding Requirement: This module states the amount of funding your need to be able to comfortably launch your Gym business. It also describes the planned allocation of the funds between Opex and Capex.

Conclusion: Finally, we will conclude your business plan by recapitulating the key points that make your Gym project compelling and reiterate the rationale behind your business opportunity.

Why Use our Ready-Made Gym Business Plan?

  • Speed & Convenience: Once you complete your order, you will receive the Gym business plan directly in your mailbox. Since it is already pre-written with fully customizable financials, you will only need to spend a couple of hours to edit it and adapt it to your own Gym project.
  • High Quality: Your Gym business plan has been written by our professional team of business plan writers and experts from the Health and Fitness industry. You will receive a professional Gym business plan template ideal for presenting to potential investors or banks.
  • Low-Cost: Our pre-written Gym business plan template is the most cost-effective solution in case you need to build a solid and professional Gym business plan. We are confident you will save hundreds if not thousands of dollars by ordering our premium business plan compared to hiring a consultant or subscribing to complicated and expensive software.

If you have any question regarding our ready-made Gym business plan package, do not hesitate to contact us, we are here to help.


Gym business plan template with automatic financials
$147.00 $799.99