Mobile App Business Plan Template

Mobile App Business Plan Template Description

Are you looking to launch a Mobile App venture? If yes, then you need a business plan. A detailed Mobile App business plan enables you to properly plan your mobile startup and constitutes an actionable roadmap on which you can rely in order to execute your project. Additionally, a proper business plan is an invaluable tool in order to present your Mobile App idea to prospective investors, partners and other important stakeholders. Writing a strong business plan from scratch is surely not easy but fortunately, we have exactly what you need! Check out below the content of our ready-made Mobile App business plan package (guaranteed to save you tons of time, effort and money).

Mobile App Business Plan Document in Word

Our ready-made Mobile App business plan template is in Word format and includes 28 pages. The document is divided into multiple sections. Each section contains the essential points that are necessary to effectively present your Mobile App project. Each section and sub-section offers you a sample text that you can easily customize to make your business plan unique. Check below a small extract from our Mobile App business plan document in Word:

Mobile App Automatic Financial Plan in Excel:

Our pre-populated financial model is in Excel format and includes multiples worksheets. You can easily edit the model’s inputs including changing costs and revenue assumptions to generate pro-forma financial forecasts including P&L, Cash flows and Balance Sheets. Check below a small extract of our Mobile App financial plan in Excel:

This Ready-Made Mobile App Business Plan is For

• Entrepreneurs wishing to start a Mobile App business
• Aspiring tech entrepreneurs who want to create a business plan fast & easy
• Entrepreneurs who wish to pitch their project to investors
• Investors or other stakeholders who wish to better understand the potential of the opportunity

Immediate Delivery by Email

• Once you complete the order, you will receive an email with links to download your documents
• Your order will contain the full pre-written business plan in Word
• Your order will contain the full customizable financial model in Excel

Your Mobile App Business Plan Content

Executive Summary: Our Mobile App business plan template starts with a compelling Executive Summary. This key section is very important as it summarizes in 1 page your Mobile App project. It will introduce your business model, the key people behind the project as well as the unique selling proposition offered by your Mobile App. This section will also mention how market conditions and consumer trends are favorable for launching your project.

The Problem Opportunity: Next, your ready-made Mobile App business plan will list a number of problems experienced by your prospects in your target market and will show how this presents a unique opportunity for your mobile app-based business. These can include issues such as lack of a particular service provided digitally in a certain location, low or average quality of service or user experience offered by existing players, undifferentiated offering by current actors in the market…etc.

The Solution: This section explains how your Mobile App will take advantage of the current problems in the market and will detail your innovative solution.

Mission & Vision: Your mission will explain in a couple of sentences your Mobile App’s business ethos. In other words, it will summarize your unique value proposition and will explain how you are different than the competition. Your vision will explain the long-term plans for your Mobile App project. Are you planning to start in one location then expand into other markets? Are you looking to disrupt a certain vertical or market segment? …etc.

Business Model: This section details your Mobile App concept using the business model canvas method. In a visually appealing table, we will detail your Mobile App’s key partners, activities, resources, value proposition, customer segments, customer relationship plan, marketing channels, cost structure and revenue streams.

Products & Services: Next, we will describe your various types of products and services rendered digitally. We will also provide information about your pricing and expected margins.

Market Analysis: This important section describes the various market statistics and consumer trends in your specific industry and explains how they support your own business. The purpose of this section is to show that the market conditions are favorable for launching your new Mobile App concept.

Global Market Trends: In this sub-section of the market analysis, we will discuss the latest global market trends in the industry served by your mobile app. We will look at the global industry size, growth rate, growth diving factors and consumer trends.

Local Market Trends: This sub-section explains the local market trends that are relevant to your specific Mobile App business in your specific area of operation.

Target Customers: In this section, we will describe your various customer profiles by providing information about their demographics, behavior and purchasing habits.

Competitive Analysis: We will analyze key competitors active in your target market and provide insights about their strengths and weaknesses.

Competitive Advantages: After looking at the competitive landscape, we will then show how your Mobile App is differentiating itself from the competition through a number of key advantages.

SWOT Analysis: This section features a 4-quadrant table with explanations about how your Mobile App intends to leverage its key strengths, mitigate weaknesses, capture opportunities and thwart any future threats.

Marketing Plan: This chapter provides detailed information about your go-to-market strategy. It includes a detailed action plan to help you build brand awareness and generate sales.

Branding & Awareness: We will describe in this sub-section your choice of key marketing channels to build branding and awareness.

Customer Acquisition: We will describe in this sub-section your choice of key marketing channels to acquire customers and increase sales.

Operating Plan: This chapter provides information about your how your mobile app works, your internal processes and describes the interactions between various key departments and teams.

Management Team: It is very important to present the key people behind your Mobile App project and thus we have dedicated a section for this very purpose. It is also important to talk here about the founder’s vision, his past education and professional experience.

Hiring Plan: No business can succeed without having on board the right team. This section lists all the key positions you plan to hire with information about their salaries and expected start dates.

Key Milestones: To be able to launch and execute your Mobile App project, you need to follow a set of actionable tasks with target deadlines. This section serves this purpose.

Financial Plan: Without a robust financial plan, your Mobile App business plan would be an incomplete document. This important section provides crucial information about your pro-forma financial projections and shows that you have really done your homework. The data mentioned in this, and the following sections, will be provided by the dynamic and automatic Excel financial model accompanying your Mobile App business plan.

Projected Revenue: This module shows your Mobile App’s revenue projections over the next three years including expected traffic and number of app subscribers.

Projected Profit and Loss: This module shows your Mobile App’s income statement (also called profit and loss statement) over the next three years. Your income statement includes detailed projections about your sales and expenses and shows how your Mobile App’s revenue is converted into a net profit.

Projected Cash Flows: This module shows your Mobile App’s cash flow projections over the next three years. The first year of operation is even detailed on a monthly basis. Your cash flow statement will detail the various cash inflows your Mobile App will generate from its day-to-day operations and from funding sources, as well as the various cash outflows required to pay for operating expenses and business investments.

Projected Balance Sheet: This module shows your Mobile App’s balance sheet projections over the next three years. The balance sheet will provide a summary of your Mobile App’s short-term and long-term assets in addition to your short term and long term liabilities, and capital.

Profitability Analysis: In this section, we will provide information about your gross margin, net margin and discuss the profitability of your Mobile App business.

Funding Requirement: This module states the amount of funding your need to be able to comfortably launch your Mobile App business. It also describes the planned allocation of the funds between Opex and Capex.

Conclusion: Finally, we will conclude your business plan by recapitulating the key points that make your Mobile App project compelling and reiterate the rationale behind your business opportunity.

Why Use our Ready-Made Mobile App Business Plan?

• Speed & Convenience: Once you complete your order, you will receive the Mobile App business plan directly in your mailbox. Since it is already pre-written with fully customizable automatic financials, you will only need to spend a couple of hours to edit it and adapt it to your own project.
• High Quality: Your Mobile App business plan has been written by our professional team of business plan writers and experts from the tech industry. You will receive a professional Mobile App business plan template ideal for presenting to potential investors or banks.
• Low-Cost: Our pre-written Mobile App business plan template is the most cost-effective solution in case you need to build a solid and professional business plan. We are confident you will save hundreds if not thousands of dollars by ordering our premium business plan compared to hiring a consultant or subscribing to complicated and expensive software.

If you have any question regarding our ready-made Mobile App business plan package, do not hesitate to contact us, we are here to help.